You : The Brand

Make no mistake, we all represent a brand. It's the brand of you. How you talk, walk, and look reflects on that brand. Do you come across as trustworthy, confident, and competent, or do you fail to captivate your listeners? As I told , your work, references, and portfolio set the stage, but when you take "the stage," you are the sole experience a listener has with your brand. Whether you're pitching a service, product, company, or cause, there are some qualities you need to posses.

Remember that if people like you -- and feel good about you -- they are more likely to invest in you, your service, or your project. So whether you're speaking to an audience of one or 1,000, think about how you project the brand of you. Your brand deserves an extraordinary spokesperson -- and you're it!